Print Strategy won Tulsi Tea’s product sampling campaign with a key mail piece design idea and a labor-saving mailing technique.
Tulsi’s #10 envelope package, with two foil tea bag pouches, didn’t have enough uniform thickness to qualify for USPS automation discounts. Print Strategy recommended increasing the paper weight of all components. Our idea resulted in a 5-figure postage savings for Tulsi Tea!
Next, by modifying the lettershop equipment that inserted the two sample tea bag pouches, our mail team fully automated and accelerated the mailing process.
Bottomline: Print Strategy saved Tulsi Tea time and money.